02-18-21 – Traci’s Coaching call
Well, well, well the little heads pop up all of a sudden. Were our way hold the little heads, little heads. Here what can you you can hear me apparently
Unknown Speaker 0:57
we can hear you
but we can’t see I can’t get this fucking line off my little stupid video icon on here. Sorry sometimes you need to curse with these things just to get them moving.
Unknown Speaker 1:10
Like they that’s what they listen to
just work that I
Unknown Speaker 1:18
guess in in podcast terms I’m gonna have to start marking the country
I think more words are allowable, Tracy. Yeah, in our universe. Hey,
Unknown Speaker 1:32
you know, we’re all about authenticity and
Unknown Speaker 1:36
it’s be hard it’d be hard pressed to find somebody who doesn’t get some relief from some style, a curse, whatever. There’s a
girl, girl girl.
Okay, um, okay, well,
Unknown Speaker 1:49
Unknown Speaker 1:51
welcome to all the little heads as Judas Oh, I’m
switching mine to gallery view. And there we go. So
Unknown Speaker 2:03
yeah, they’re I would say for the record, especially with all this ladies hears that I have been fighting something for like a week. Real. That is why I look the way
Unknown Speaker 2:14
you guys are my only video call for today because I’m like,
Unknown Speaker 2:17
they know me. Hopefully they love me.
Tracy. Seriously, you said that last Friday?
Yeah, all we
Unknown Speaker 2:27
but it’s not COVID I mean, I’m assume it’s not because I still have my taste and smell. But I mean, I have been really under the weather.
Unknown Speaker 2:39
That’s okay. I just hit I’m not click on my feet today. I just wanted to give you a heads up. Normally I’d never talked about being sick even if I am sick. But this one is gotten me all weekend.
Okay, but wait, only a woman would ask this question. Have you lost any weight? Not that you needed to. But that is the silver lining for every woman getting sick ladies, right and wrong. Just thinking that and how frustrated
Unknown Speaker 3:08
I was is like, Damn, why don’t I have at least a little payoff from that?
Unknown Speaker 3:12
I don’t think I lost a ton of weight during COVID. But it’s all come back.
Unknown Speaker 3:21
I mean, a trance?
Unknown Speaker 3:24
I don’t think so. And what a bummer. cuz I’ve been like, I’ve had such bad nausea that I’ve been eating comfort foods, I probably not.
Unknown Speaker 3:33
Good morning. This is Cheryl, I just want to encourage you to go get tested because my cousin has COVID. And she didn’t lose her taste till about nine days in. So I wouldn’t say I mean it’s important to be tested these family members with COVID it’s not. You know, we could we could you know, study or we could say go take care of yourself. So
Unknown Speaker 4:01
no, and I actually I do I was planning on doing that tomorrow anyway, just because I want to rule it out.
Unknown Speaker 4:07
Yeah, I didn’t mean to scare you, but
you did. But you didn’t.
Unknown Speaker 4:16
It’s not anything that I haven’t thought about but I really do. I mean, I don’t think that that’s what it is. But I agree with you and for my husband’s sake too, because he lives with me. So but he hasn’t had any
Unknown Speaker 4:28
my parents were those those two were my mom was asymptomatic. No clue you wouldn’t. And my dad within hours was getting was already getting COVID pneumonia. So there’s Monia that triggers when you from COVID. And, oh, my sister is a nurse practitioner. She had liked the way he was like already coughing and she we she had to talk him into going to the hospital and if she didn’t, they said if he would have just not gone within seven days you would have been on a ventilator. Oh, gee, exactly. So
Unknown Speaker 5:03
it was just really to be proud.
Unknown Speaker 5:07
I didn’t take any offense on me. No, it isn’t. It’s something that I’ve already been thinking about. But uh, yeah. So enough about me. How is everybody else? And I think we have a new face. Hi, Bobby, Are you new for us today?
Unknown Speaker 5:24
I’ve been here once before.
Unknown Speaker 5:26
That’s what I was thinking because you have you have such a signature name, but I did want to just welcome you in the event that I was wrong. And this was your first time being here. So
Unknown Speaker 5:35
almost second time.
Unknown Speaker 5:37
Okay. Well, welcome back. Okay, ladies, let’s talk about some wins. I’m ready for some seriously good news.
I’ll go first. Okay, go ahead. You go? Well, everybody’s sitting down, right?
Unknown Speaker 5:50
Yes. Okay. Um, long story after listening to an associate of mine who does a fantastic podcast. And she’s very successful in the voiceover realm. And I was listening to a whole podcast on bob house. And I had a major epiphany because there are quite a few voiceover talents that are doing podcasts or are venturing into that realm not just to do intros, and outros and ads, and what have you, but actually have their own podcast. So I had this epiphany to start a group called VIP voices in podcasting, which I purchased the domain, I started a Facebook group, and we’re going to start doing forums on clubhouse, as it relates to voices in podcasting, and what opportunities are available to us. You know, just everything to do with podcasting and voiceover. But I thought, if I shared that with you about the whole club house thing, it might be of interest to let you know that I do have an open mind old old birds can can learn new new tricks, right?
Unknown Speaker 7:06
Because for those of you who weren’t on the call, when you were talking about this, you are using one of your wins was that you had come to a really confident and, and comfortable place with not exploring another new pathway. And so you’ve really come full circle back around.
Unknown Speaker 7:24
Well, there’s the you know, as with anything, it’s like television, you know, that was at a convention last year, online, of course, and one of the things we all came away with was on the couch. And that just means that if your Netflix, binge eating, or whatever your thing is, for three, four hours a night, don’t say you don’t have time to pursue xy and z. So it’s all in moderation. If you want to watch your favorite neck Netflix show, watch it. If you want to be on clubhouse participate. But that doesn’t mean you have to make it as something you have to do. It’s all about how you moderate and control what you allow in your life. And so after listening to this podcast and listening to how this woman really opened up three major doors in her life, one of them being cast in an audio only version of The Lion King. And then to national campaigns with NBC, I was like, Okay, well, I can be really, you know, feel stressed about entering into a new forum, or I can enter it into it on my terms. And that’s why it’s called VIP voices and podcasting, a consortium of voice voiceovers, who podcast. And so when we open up our forum, it will be planned. It’ll be invitation only, of course with, you know who we want to invite. And then whoever else joins us, but it will be in our control. And that’s something that we feel like we are missing out on if we don’t partake in. Oh,
Unknown Speaker 8:58
I love that. Well. And I my favorite part of that whole thing of everything that you said is that you’re you’re entering into it on your own terms. And I think that is where we lose sight sometimes and feel like that we have to just follow the herd or do what everyone else what everyone else is doing. And don’t necessarily take into consideration that we can do it in a way that works for us. So congratulations, and I’ve
Unknown Speaker 9:24
Unknown Speaker 9:26
acronym of the VIP. I love the voices of podcasting. Congratulations on securing that. That domain, I always say that’s really great domain real estate. So
Unknown Speaker 9:40
Unknown Speaker 9:42
definitely someone logged into my GoDaddy not so long ago and they they were like how many domains Do you said, well, that’s my retirement plan. So with all these domains that have podcasting in them one day, if I get in a band, I’m just gonna sell them all and they’re worth a lot of money.
Unknown Speaker 10:01
Yeah, actually one of the domains I bought a couple years ago is now up to I think about 3000 and change if I wanted to sell it. I’m like, Okay, cool. Let’s just keep going. I never thought it was a retirement fund, maybe just a little fun money. Right.
Unknown Speaker 10:16
my husband’s a former FAA, he doesn’t think that that was a good plan on my part, but I did say it more joking. Anything else? He’s gonna arrows when I say that, but anyway, said, Well, great. Well, thank you for that win. And I happen to have a little bit of an insight on a win. So I’m going to ask Yvonne to share and piggyback on what you just shared Cheryl, because I happen to know what her win is. And I think it would be would really tie in nicely to what you just shared. So Yvonne, I’m gonna put you on the spot.
Unknown Speaker 10:49
Here. So funny. I missed a little bit, but I think it was the clubhouse. Like, to the place right now.
Unknown Speaker 10:57
Unknown Speaker 10:57
so yeah, you know, I’ve been on clubhouse, you know, definitely now being a lot more picky with where I am and participating. And so this one room that I was in on Saturday, I wasn’t sure, like, if I was gonna say something, but I just like, felt like, you need to speak you need to raise your hand, just do it. I didn’t even know what I was gonna say. But I’m like, Alright, the words will flow. And so I did. And so I, they were asking him, you know, you know, say a word, oh, how are you feel or whatever. And I said, opportunity. And they’re like, oh, okay, well, that was because everybody was like saying negative, right? Negative. And, but mine was positive. And so then they came back around me, the moderator. She’s like, I want to come back to Yvonne. And I’m like, Oh, my gosh, like, on the spot. So you know, following the rules, and they said, Okay, well, you need to make sure that, you know, you say your word you say what it is and how you relate to it. And then next person, you know, because there was like, 10 of us on the stage. And I’m like, okay, following the rules. So that’s all I said, I’m like, I feel this. And so then, then everybody else after me, they got to say their word. And then they like, tied it into what themselves and like, like, did like a little mini promo. And I’m like, Oh my gosh, I missed the opportunity. But I kept, you know, and after a while, they said, Well, we might, you know, we’re gonna put people back down on the audience. And I was feeling a little bummed. But I’m like, Well, whatever, we’ll just see if they actually put me down. And so they finally came back around, and they say, Oh, I want to hear again, from Yvonne, you know, because she had, you know, want to hear more of her insight into. And then so I said, Well, you know, this and then And finally, like, I tied it into what I do. And I finished and when I was finished, it’s like, oh, he wants been humble. She hasn’t said, you know, she’s about to graduate from the Deepak Chopra school. And so she was like, going all over following, you know, everything. So then the next day, I attended one of her rooms, and she remembered me. And so at the very, she’s like, Oh, we have Yvonne on stage. And let me tell you about Yvonne. And she, like, tells everybody’s like, Oh, she’s got a podcast and meditation and did it. And I’m like, oh, my goodness, this is awesome. And then at the very end, she says, well, Yvonne, would you mind, you know, guiding us through a quick meditation and like, Okay, sure. And so I did, I made it, you know, just really quick. I didn’t know how long I think it was like, maybe two or three minutes. And, and then it’s like, okay, you know, open your eyes. And everybody’s like, what, that’s it? No, we want more. And I’m like, Well, if you want some more, you can listen to my podcast. And so I’ve been funneling people, you know, to my podcast, and it’s, it’s just been so cool. Like, seeing my numbers go up. And, you know, the following. And, you know, just, you know, how I’ve been able to make all these new connections and people like really supporting me and, you know, really like, I mean, they’ve never met me, they’re like, Oh, my gosh, you’re you haven’t even done a meditation. Like, before you did the meditation. You haven’t even done a meditation yet. And I already love your voice, and I can’t wait to hear your meditations and I’m gonna, you know, subscribe or whatever, you know, and I’m like,
Unknown Speaker 14:04
is so cool. Thank you. Yeah,
Unknown Speaker 14:08
so you’ve seen your numbers up tick on your on your podcast listenership and you were able to and I think the part that you left out when you were telling me was that that was also a fairly large influencer who called you out so it was someone with a fairly large already pretty large
Unknown Speaker 14:24
following and president is she’s a big and I known about her for a long time. And so yeah, well, she ended up following me because I tagged her I tried to always screenshot and tag people and follow whatever and you know, privately message and give them things for holding space and whatever. Well, the next ad like two days later, she sends me a message on my personal account, not my decide balance account. And I’m like, how did she end up over here? Like, wow, she like really, like, liked what I had to say. And like, yeah, she’s like a big, big influencer. So I was just like, really like Like surprise, but it’s like, wow, this is super cool. Like someone actually really like, liked what I had to say. And like genuinely liked, right, because she ended up on my personal account, not the design balance account that I have connected to, you know, to my bio on club house, so I just thought that was really interesting. And she even connected me with another big influencer, who has like this other big program that has a huge following as well as she and like on the post. She said, Hey, just a balance I, you know, want to connect you with, you know, with my, she called her my sister. You know, she’s doing amazing things in the wellness space, and she does breath work and whatever. And then she said, Oh, and it’s like, oh, hey, Sis, meet decide balance. She’s got this new concept to do meditation with children. I think she would be awesome for you know, whatever, whatever, some wellness page or program and, and so then I, you know, reply, you know, I said, Thank you, whatever. And then like, private message, I’m like, well, thank you so much for you know, the tag, you know, mentioned to me on your friends post and like, and she’s like, if she doesn’t follow, if she doesn’t respond, you make sure you keep you know, on her, and I’m hoping that she does follow up with you. And I’m like, Oh, wow.
Unknown Speaker 16:19
Well, you you’ve gotten, you’ve gotten a really big fan club house and sounds like
Unknown Speaker 16:25
more than one, but this one in particular.
Unknown Speaker 16:28
And then the other and then the one I didn’t tell you the other moderator that was in that room. I had also like, Senator, I think you know, and then I send her an invite, because I’m going to do a regular weekly Monday meditation. So it’ll be Monday meditation, meditation, Mondays on club house at seven. And he said, oh, wow, this sounds awesome, whatever. It’s like, Oh, I think you would be interested in this because she’s having like a women’s, you know, summit, whatever, I think March or April. And so I watched the video is really cute. And then I saw that they had a VIP ticket that includes like a spa deal. And you get like all these products to do your home, you know, little spa thing. And I had a call earlier that someone had recommended that I do like a meditation with like, their spa thing. And I’m like, Oh my gosh, so that idea came up. So I messaged her and I said, Wow, this sounds really lovely, especially like your VIP thing. And I said, Hey, I would love to collaborate and maybe you know, do a meditation for all the spa VIPs. What do you think? Just a thought? Let me know. And yeah, like, within a couple hours, she responded. She’s like, Well, actually, we are looking for someone to do meditations for our program. Send me your portfolio and your bio, email me to like, Oh, my God, this is so cool.
Unknown Speaker 17:45
Well, congratulations. That’s like the win win win traffic does. So congratulations. Yes, sir. Judas, I think you had your hand up.
So congratulations, Yvonne. I think that’s really, really, really, really wonderful. I do. That’s cool. I’m a little different take on a win here for me. And it’s just something to advance to share with everybody. And that is, I spoken a couple weeks ago about a woman who wanted me to interview her and wanted me to pay her to interview her. And I said, Now, I remember and yeah, and then eventually, she wanted to tie the interview up with me being required to write a blog and I said now, and so that eventuated to Okay, God, just write a blog, I really just want you. So that’ll that’ll be on March 2, it’s written, it’s submitted. It’ll be March 2, posting the day after my two year inauguration. So I start my third year March 1. Tracy, keep that date in mind that day.
Little in here, inside reference here. That’s, especially since you’re sick. I’m going to drive now to New Mexico and get you healthy and fluffed up here. Oh,
Unknown Speaker 19:09
I’m a trooper, I’ll
Unknown Speaker 19:11
believe me, I’ll make it happen.
So anyway, Gabrielle Hartley. She’s an attorney, the woman I’m referring to she’s an attorney, a mediator and now an author. She wrote a book about divorce, I’m in the divorce space. So I interviewed her a couple days ago, and at the end of the issue was a great interview, I had a lot of fun. And at the end of the interview, she said, with all the interviews I’ve done, and this woman, leads, forums gets paid to do this. She’s a little bit of a mover and a shaker in the divorce arena. And she said to me at the end of the interview, that was one of the best interviews I’ve ever had. And I said, I really appreciate She said, No, you just asked different questions. I she and I said, and we both said, Well, it’s because I work in this arena. I know What it’s like, and so I can advance a conversation, even more than Oprah, if Oprah had to do a divorce interview, I would do it differently. Because Oprah doesn’t work in divorce. And I do. And that’s just the way it is, with any of us, coming from our areas of expertise, we will conduct a much better interview than if we don’t, if we don’t really know what we’re talking about, and all the ins and outs of the area. And so I just wanted to share that with all of you. Because we all need that from our interview, ease, we need their reaction. I need it. Even though I’m very confident at what I do. I feel I’m in the right arena for my skills and talents and applied properly. I can truly be successful monetarily and making a difference in people’s lives that partnered with something I heard on this meeting. I think it was three weeks ago, I can’t remember who said it. And if you’re on this call, tell me if you were the one that said it. But somebody said, How long do you each spend working on your podcast each week? That really made me think, not that we don’t all know that the more time we apply to something, the better we are the further we get ahead, you kind of have to have a reality check out every now and then. Because we do get caught up in our lives, especially like me, if we have other businesses that we need to attend to. And they do have to get priority. If they’re paying our mortgages and our rents and our you know, if they’re helping us survive, that’s our go to position. Time management is so important. Because when I answered that myself, I said, with more time, this will all be better. And that’s the ongoing challenge we all have. And so I look at those people who are phenomenally wealthy and successful. They literally put what they were doing aside and gave more time to where they want it to be. And it’s a leap of faith to do it. And I don’t know that we can function any other way. And that’s really what I wanted to share that that’s my kind of winning thinking.
Unknown Speaker 22:24
Congratulations. That’s great. And quite a compliment from somebody who’s been interviewed that many times as well. So does anybody have a situation where they’ve been interviewed, and they submitted the questions in advance. And then they went, I mean, I can pretty much talk about any thing in my in my lane comfortably. So I don’t really necessarily mind it. But I was interviewed yesterday, and they had a very, very time consuming process for me to be a guest on their show. Like they wouldn’t accept anything that wasn’t a handwritten signature, like in terms of like, they wouldn’t let me electronically sign their agreement, they had to scan it and hand sign and they had this really lengthy form I had to fill out. And so normally, I probably wouldn’t have even noticed, but they put me through all of these hoops that I had to jump through to in order to be interviewed on this program. And I did and it took months for me to come up in their queue. And so yesterday was the interview. And she didn’t formally introduce me. So nobody really knew who I was. So I kind of like integrated my bio and the answer of the first question. And then she did not follow any of the questions that she had asked me to submit. And the questions that she asked, were really not doing podcasting as an industry of service. And so I made it work. But I was so frustrated because I spent I’ve spent more time I didn’t prepare for it psychologically, but I’ve spent more time preparing to be a guest on that podcast, and it was video Also, then I haven’t I can not even remember. And then it was like completely like she didn’t prep at all.
Unknown Speaker 24:25
I was so frustrated.
Unknown Speaker 24:28
I’ve had that happen. While I will say like once I did they send me all these questions, and I had them all like answered and prepped and stuff like that. And they asked me none of it. And the whole thing kind of fell flat like it was a weird energy because it you know, and then I had another one where I went through all these hoops because they weren’t sure I was the right fit. And it was actually a design podcast and like I mean, I can talk about my work in terms of design and design thinking and stuff like that. And they asked me all of these questions and I sent them all of this material and then and I think talked about design along the way through it. And then she goes to me, she was like, Well, I don’t know how we’re going to fit this into make this relevant to our listeners, even though they interview other people that aren’t in the design industry. to it. I was like, I just spouted out all of this stuff about design. And you didn’t listen. Like it was just, you know, and yeah, no, it’s really and I still I, that was months ago. And I still I mean, like, maybe six months ago, and I’m not I don’t think they even published the episode.
Unknown Speaker 25:28
Yeah. So I mean, like I said, you know, it wasn’t one of those things where I’m not going to promote it or whatever. But the backstory on it, if you guys see it in my social and you watching, you’ll know the backstory, because it Maybe no one will notice. But me, but I think you know, wouldn’t have even brought it up if it hadn’t been such an intense process leading up to it. And as podcasters, I didn’t want to bring it up. Because I think that Judas makes such a good point. She’s a very good interviewer, because she’s an expert in what she’s interviewing on. But she also respects the guest and ask the kind of questions and things that the guests can respond to and show their expertise. And that’s where, but and there was also a video and those of you who are on this call all the time. No, I have a very expressive face. So I could even see myself with the question. I was like, huh, yeah, like, yeah, maybe not that bad. But I could see it in my own face. Like, I just think that’s an odd question. But here we
go. So, you know, I wonder about this. This has happened to me once, and it was a year ago. And it was a lot of preparation. Like you just explained Tracy and I did it all. And she didn’t ask me one question. It didn’t promote what I did, or the topic, it was just so disjointed. And being a good interview URL means you put the time into knowing your guests, and knowing what you want to accomplish with what your guest provides. And if you don’t do that, then it’ll be random. And
Unknown Speaker 27:08
and then she even like, this is more tips about what not to do and what to do. So when she and I must feel like you guys have to watch this just to see how this connects the dots. So when she opened it, she said she started to go into the fact that she had an expert in the podcasting space. But then she took a sharp left and started talking about a previous episode where she had a right and someone who was an expert in the writing space. And so she starts talking about the person she had interviewed before who was an expert in the writing space. And I thought, well, that’s really odd. But then she was like, so if you haven’t seen that episode, you should go back and watch that episode. And I’m like, Okay, well promoting a previous episode, I get that. But then I thought then she would parlay into introducing me as the podcasting expert. And we were going to talk about podcasting. And then she just welcomed me and I’m just like, I’m so confused. And the whole thing was just a little, I did talk to her afterwards. And she was doing 10 interviews that day, which is just too many. It’s just too I mean, I she was telling it to me, like it was a badge of honor. And it took every ounce of self restraint for me not to say, yeah, you might do 10 subpart interviews, but how about going for maybe like, three or four really good ones, you know, so, of course, I didn’t say that. But if you just and you know, there are lots of takeaways from experiences that you have with other people that you can learn what not to do so again.
Unknown Speaker 28:43
So I’ve had a couple now where it’s sort of similar, but the other side where it’s an agency that is pitching a guest to me, I agree to do like, I always start with like a pre podcast discovery call. Because they’ll pitch me topics and I’m like, I’ve talked about that 75 times, or like you’re pitching me someone because they’re a weight loss expert. Like, I need an angle. I can’t just like, have another expert, right. So I always do a discovery call. So I responded to two of them. I was like, you know, happy to do a discovery call. My next availability is this week send me times that this person can do either like on these days or this week or whatever was
Unknown Speaker 29:29
one of them.
Unknown Speaker 29:30
I ended up every time they emailed me it was a different person emailing me. So I have like six different email chains for this one guest. Already, I haven’t even had the discovery call.
Unknown Speaker 29:44
The day before or the day of the discovery call. I am booked back to back to back to back. Oh, wait the day before they email me and they’re like, Hey, can we be on the call also, like it helps us to learn. I’m like, sure. No problem. She’s like, okay, so I’ll call you and like, put everybody together instead of you calling the guest. Fine, then it’s the day of. And I am back to back and she’s sending emails of like, the guest would really prefer to do zoom instead of a phone call, can
Unknown Speaker 30:15
we do zoom?
Unknown Speaker 30:17
So I replied, and I was like it. Meanwhile, I’m like, in between, like meetings late for one trying to get to the answer to them, right. So I was like, great. Here’s my zoom link. Meanwhile, she sends me a calendar invite with their zoom link. And so I replied, and I was like, Can you just use the Zoom link that I sent? And they’re like, well, this is the one that the guest has. I’m like, Oh, my God, I can’t, like you guys are such a headache. So we finally get on the Discovery call. And I just said, like, I have to be honest with you. I have seven email chains for today’s meeting for one guest, like it’s too much. If we can just stream like this, it would be really helpful. Here are the things that I need. You know, like, I need X, Y, and Z. I just I like couldn’t take it because I almost canceled the whole thing. Like turns out this guest is awesome. Like she’s great. But like her agency is doing her no favors.
Unknown Speaker 31:13
Unknown Speaker 31:14
And then I had another one this past week, where they emailed me, I said, Yes, I gave the date, then they copy me on the email to the guests giving all their info about my show to the guest and asking to get and like, telling the guest when, you know, I asked to me, like, Yo, I don’t need these emails, like don’t clog my inbox with your like, you’re the agency, your job is to coordinate this. So just FYI, for everybody, like, streamline the process, if you are working with guests, or agencies, or whatever.
Unknown Speaker 31:48
And what I’ve experienced with agencies, even pretty recently, is that they really don’t understand podcasting, like they are a lot you know, in in the years of working in traditional media, advertising agencies, for the most part, their job is to what’s called justify their by, which means they need to check a box for audience, they need to check a box for you know, everything has to be built on, you know, a certain way. And so they’re very formulaic in their business model. And they, they typically are heavy on TV and print. And so this whole burst of audio, branding and audio marketing is really, really new. And the agencies simply just haven’t caught up to the protocols, the edits that I mean, the etiquette, the protocols, the production pieces, like there’s just there’s a lot that a lot of time we spend as a company producer podcast, educating agencies on how to podcast how to work with their clients on podcasting. So that that doesn’t surprise me. But you know, it’s not going anywhere. So probably need to create a podcast community for agencies so that they know,
Unknown Speaker 32:59
I think that’s gonna be our pitch to podcast movement.
Unknown Speaker 33:06
that’s what we’re gonna do it podcast movement this year is like, how to piss off the podcasters when you’re an agency, right?
Okay, well, that
was a bit of a soapbox
Unknown Speaker 33:17
I got you on, but I think it’s really good information. Um, oh, Carol says my experience with agencies and traditional radio is that they didn’t even understand audio, then. Yes, Carol,
Unknown Speaker 33:30
I would concur that that is the case.
Unknown Speaker 33:33
But God loves them. They they, they do bring dollars to us, sometimes in the in that way. But
it’s hard to earn. But one thing about being interviewed, and I think it’s one when we are being interviewed. And if you haven’t already, you will be any any of us here. We have to be prepared to take back the interview. We do. And you’re never ready for it. Because you’re all ready that you prepared and you and the host know what you’re going to do. And quite often, it’s nothing like that. And I am an interview junkie, I watch interview shows I always have my whole life. And I can see when the guest is taking back the interview, or or redirecting the interview and I kind of think that has to be our mindset. If we want to use that time, the best weekend What do you think?
Unknown Speaker 34:29
I like completely agree and I felt like in some cases, that’s what I did yesterday is that you know, the question was posed to me and I mean, I am going to post the link in the chat so I don’t want you guys to be like I there was nothing wrong with that. It wasn’t you may not even be able to tell the things that I’m saying it’s just that I could tell because I knew how much prep she had me do and it man’s and so so then I would just take the question that she had and then that would answer it but then I would expand on it in a way that made it make made it helpful. To the listener, you know, so that you know, and I can’t remember one exact one, one specific question. She asked. And then I was talking about the length of the episode and how important it was, you know, to make sure you capture people in the first five to eight minutes. But what I was answering wasn’t necessarily the answer to her question, but I was trying to provide valuable content to whoever was listening to it so that they could benefit from it. But anyway, I’ll post it you guys can watch it if you like, don’t watch it if you don’t want to, but, but in a way, I think it’s all good for us to have these experiences because they do make us better interviewers, no doubt about it.
Unknown Speaker 35:44
There are a few times like before we start recording, we’re all say to them, like two quick questions for you. Like, what’s your listener? avatar? Right, like, paint the picture for me of your typical listener? And what’s your goal for this episode? I want to make sure that I’m providing so like my objective like, you tell me what your objective is for your audience to get out of this episode, and I will get us there no matter what you asked me.
Unknown Speaker 36:09
You know, what’s so crazy is that’s what I felt like all that dang paperwork I did was
Unknown Speaker 36:15
for that reason,
Unknown Speaker 36:16
you know? So, anyway, I don’t want to belabor the point. But who else has something that they would like to share?
Unknown Speaker 36:25
can’t wait to hear from you Miss Carol.
Unknown Speaker 36:32
Oh, yes, I know how to unmute. So yes, I think anyone who was here last week, the challenge was get my first podcast episode up. It is done. It is up. It was not Monday, it was Tuesday, Monday was my deadline for myself, and I brought it up Tuesday with its own, and I’m putting the link in the chat with its own website, and now has a Facebook group. And I’ve started to do some basic, minimal social media, advertising support of the podcast. So it’s for those of you who don’t know, it’s called not dead, the podcast. And I interviewed a gentleman who is a friend of my husband’s from up in New Hampshire, who went from ordinary citizen to Uber supportive person of a presidential candidate, Joe Biden, who ultimately went to the White House. So give a listen, if you can, if you so choose, I would love to get the feedback of this group. And I’m working on last week, we’re talking about tab, which you know, for those of you who aren’t aware tab is to be a drink that some people are trying to get Coca Cola to make again. So I’ve got I’ve reached out to some of the people in the group that I’m in that’s, that are tab people, for my next episode.
Unknown Speaker 37:53
Oh, I’m so excited for you. I think Tuesday, uploading and releasing on Tuesday is definitely a winch because the Hey, it’s in the same 24 hours. And you come up a lot between last Thursday and this Tuesday. And I think you get to when Judas point
Unknown Speaker 38:11
is well taken, there is a lot of it’s a labor of love. But I hope to make it a labor of money as well. But there’s a lot of time that goes into it. If you really want it to sound the way you would like it to sound and look the way you want it to look. So I spent just one day on the website, and even the websites not quite where I want it to be. But it’s better than it was so and it’s been sitting there. I think I’ve told you guys last week for almost two years, with almost nothing on it. So yeah, I feel like I’ve got the ball rolling. And you guys have kept me accountable. So thank you.
Unknown Speaker 38:47
Oh, you’re so welcome. And I there’s another point I’d like to make about that in terms of mental clutter. So you were saying that that has lived there in your brain for two years there, it’s been taking up a lot of rent and space in your brain for two years. So now that part of your mental energy has been cleared and is open up all this new space for creativity. So who knows what’s possible and what can happen because all that’s that’s kind of been in a gyre going around in your brain for two years is now out. And you have all this new blank canvas of creative space in there. So I can’t wait to see what happens with
Unknown Speaker 39:27
that. And the other thing was, I felt as though I had to release every week, and I was talking with my husband and I said, you know, I’m on this group and Tracy’s the leader of the group. And she’s like, it doesn’t have to be every week meant to make it every other week. So that’s kind of the tempo I’m going for. Let’s see what happens but I’ve got some tab people lined up and that’ll be a fun episode. This one’s a little more serious.
Unknown Speaker 39:51
Well, I applaud you literally and figuratively congratulation. Okay, who else would like to share are quiet people over there to the left hand side. Yes, Jessica, I was hoping you would say you wanted to share.
Unknown Speaker 40:12
Well, obviously, I got my son My merge in.
Unknown Speaker 40:18
Let me I can’t give us a close up of the hat. Look at that.
Unknown Speaker 40:23
One of the hats, I still have another one coming in. And then this is the hoodie. And it sounds so silly. But when I and then I have another hat coming, I have shirts that I have here, but I’m not wearing this shirt right now. And this sounds really silly. But when I walk my dog, and I pull, I have my house keys like separate. And there’s been multiple times where I pulled out like the bags to pick up after him. And then the keys fall out. And I’m having to retrace my steps to go find the keys. Okay, this is like the most exciting thing. And it’s the silliest thing. But for me, it’s crazy exciting. So, pocket has a pocket inside it.
Unknown Speaker 41:14
Unknown Speaker 41:15
my keys in there without worrying about losing them. It is like for me I talk about it. I’m like so excited, because I know it’s super silly. But for me it literally and I had no idea out of pocket. So everything launches on Wednesday. It’ll be on the website on Wednesday. So I’m really excited about that. And before Christmas, I had talked about this interview that I was going to do with California live, and it got postponed. It’s happening tomorrow.
Unknown Speaker 41:48
So remind to remind us about California live. So
Unknown Speaker 41:52
California live is a lifestyle, lifestyle and entertainment show that is in the US an NBC own show. So it’s in the NBC own markets, which are San Diego, Los Angeles, and San Francisco. So anything which includes Napa and Sonoma, right. And so I’ll be talking a little bit about the podcast, but there’s also a wine bar that is Latino owned right around the corner from me. So we’re gonna do it his location, some super, super excited about that. And then I hosted my first club has been in a lot of classrooms, I’ve been participating. First of all, I’ve been in all added a lot of these wine rooms. And I realized like, what a novice I am when it comes to wine, because I’m just like, Oh my gosh, I know nothing compared to these people. But they these people have been years and years and years. And but they’ve been really it’s been really awesome to like get in these rooms and really learn and I take my first wine education test because I just finished my first class last week, so I take my test on Wednesday, when so a lot is happening Wednesday, Wednesday’s the one year official one year anniversary of the podcast. And Wednesday, we’re having our online celebration. So I have an A my wineries have been so generous. So we’ll be giving away seven of seven bottles of wine in that and and I’ll be giving away some swag as well. Some of the merchants as well. This California live interview The Verge coming in. And I hosted my first clubhouse room yesterday. And it went really well. I’m telling you, I was telling you on another I just fell and a couple other friends. I’m like, Oh my gosh, please be on there. So I’m not alone. But there ended up being so many people. And it was so rad that so many people like joined this room. Um, so yeah, there’s just like so many things happening one right after another. It’s really awesome.
Unknown Speaker 44:14
Congratulations, I am going to basically use Jen’s words. Congrats four exclamation points. So many milestones.
That design concept you have with a jacket is something you need to promote constantly. It is a design concept. And if you were in fashion, it’s something you could, I don’t know, maybe almost trademark, but since you’re not in that, it is a fabulous design concept. And I think it should be noted every single time you promote or talk about that jacket.
Unknown Speaker 44:51
Thank you. I’ve gotten a lot of feet like I’ve gotten a lot of feedback. Everybody seems to really love the hoodie and it has the little holes. For your thumbs and, but I’ve gotten a lot of a lot of feedback of people just saying that they really like it. So I’m really, I’m really excited because I took a long time figuring out the pieces that I wanted. Because I don’t want crap going out, I’m not gonna lie like I don’t want just some cheap stuff going out. So I also designed a little postcard that will go out because I don’t want to have to deal with inventory. And who I’m working with my vendor is also another Latina. So when you support me, you’re actually supporting to Latino owned businesses. And so I created a little postcard that I’ll be able to give to them that they’ll ship out with every with everything, thanking them for their purchase, and, and how much I mean. So I will be sharing that. Well, I’ll do a story on when it’s like actually drops on. I’ll probably do several reels of talking about like each thing. But yeah, it took me a long time to figure out what I wanted. Because I didn’t want it to. I wanted stuff to be good quality. And that, you know, that was important
Unknown Speaker 46:14
to me. Yeah, that’s exciting. Well, we have some things, a little bit of activity going on in the chat around clubhouse. So there are a couple people who aren’t on yet. And they were reaching out to see if anybody had an invite. And Jen has graciously offered that if you want an invite to text her. And then Melanie has invites as well. Thank you, Melanie. And and then also to I don’t know if you’ve seen in the trades, but Gosh, his name just a little Oh, Mark Cuban is an investor with a competitive platform for club house, it’s going to be coming out as well.
Unknown Speaker 46:58
So Facebook just launched theirs.
Unknown Speaker 47:01
I bet they haven’t launched it yet. I thought they were still in development.
Unknown Speaker 47:05
Yeah, I don’t know that. I mean, everything I know, even club house is still in beta. But I just think so I think Mark Cuban made somewhere around $5.7 billion when he sold radio.com. So and then the person that he’s partnered with, so it’ll be really interesting to see where all of this is going. But it’s the one thing we know for sure that it’s all going in the direction of audio becoming a stronger and stronger communication platform marketing platform. And it’s definitely just not going backwards.
Oh, fireside it was in podcast, Business Journal.
Unknown Speaker 47:43
I thought it would form is called fireside
Unknown Speaker 47:47
to somebody who’s had a podcast. Someone who has a podcast called fireside and has had it for years. Had to comment about that. But we’ve, I’m not gonna even bring up the trademark conversation again. But, you know, it’s all the more reason. So I great on that. I’m speaking of podcast Business Journal I have I have this in the chat. And I posted it also yesterday, but they This is a press opportunity. And let me pull up the specific so what they’re asking for this is originating from the podcast Business Journal, they’re asking you to send a three to five minute audio file incorporating two great clips, no more than 10 seconds each from one of your shows. And the audio must include an explanation of why you launched and what what inspired you to launch an expo an explanation of why you chose the two clips heard in the audio you send them and how you get your show off the ground. how long you’ve been podcasting, when you record where you get your content, how you promote and market your show. The final piece of information on your audio should be one piece of advice for other podcasters, which you guys should have no problems with, because you guys always have great advice. Any audio over five minutes will automatically be disqualified. And what it says they’re going to do is every week we’ll send out one of our newsletters with eight to 10 candidates from this promotion, including your audio, your artwork and a link to your show. At the end of eight weeks, our team will choose the two most inspiring launches. Those two winners will appear on a Facebook Live event with us to talk about how inspiring they are and what they can share with other podcasters so they can to become successful. So
Unknown Speaker 49:46
would obviously take some time for you to put together but if they are going to be featuring eight to 10 podcasters over the course of eight weeks, so that means for me easy math would be at podcasters That’s a pretty good opportunity to be featured. And so I think your odds would be good if you invested your time to do it. The link that I posted, will take you straight to the page where I just read all of that information. And it also says that the two winners will also receive two months of free advertising for their podcast on the podcast, Business Journal website, and in their newsletter, so I think it’s absolutely worth it. If you want to spend some time maybe over the weekend and, and grab these pieces and put them together. Um, definitely a good a good thing too. And I was reading the chat while I’m talking. So yeah, so I would definitely encourage you to try to do that. And then Melanie, does anyone use Audrey got an email the other day and joined but not sure it is useful yet?
Unknown Speaker 50:57
is now that Melanie that’s a different platform than verbal, I may just get
Unknown Speaker 51:02
off. I don’t even know what verbal is. I think it’s basically for promo swaps and content collaborations. But okay, it seems like
Unknown Speaker 51:12
he got it mixing it up with verbal because the CEO of verbal is a person named Audrey.
Unknown Speaker 51:19
which we’re doing an interview with on Friday that we’ll be releasing as a webinar on the platform of verbal which is Wii U RBL. But I don’t I don’t think I’m familiar with Audrey.
Unknown Speaker 51:30
Unknown Speaker 51:31
So I can speak a minute to Audrey. Um, I ended up on let me see I did two or three interviews on other shows, and two on my show from Audrey. To be honest, it’s another inbox and another platform to be hunting through, but it is podcasters who are looking for collaboration. And so whether that turns into interview swaps, or shout outs, swaps, or whatever, it’s free, people are there, you know, because they’re there, they’re interested. But you still have to do the research to decide, you know, beyond like, their little profile, if they’re, they’re the right show for you.
Unknown Speaker 52:23
Thank you, Jen for that.
Unknown Speaker 52:26
And then I was gonna go ahead and just put
Unknown Speaker 52:30
interview link that I told you all about if you want it. And okay, we still have a few more minutes. And would anybody else Does anybody else have anything that they would like to share? they’re experiencing challenging or otherwise?
Unknown Speaker 52:45
Unknown Speaker 52:47
Thanks. Hi, everybody. Yeah, I’m moving like as slow as a snail going backwards on my podcasts last week, but, but I will say this is the best part of my week. So thank you. I love coming here. And even if I’m feeling a little discouraged, it’s just great to hear all these little things that are happening, even the bad parts. Tracy, what you shared it just it grounds me in this. This is a real business, right? real challenges mean actually real progress and success eventually. So thank you love being here. And my winners that I’m here.
Unknown Speaker 53:19
So yeah, we love it when you’re here. It looks like you’re changed your background a little bit your
Unknown Speaker 53:24
backgrounds change from I’m at my sweethearts. Now we had a long week with with her kiddos, so.
Unknown Speaker 53:31
Unknown Speaker 53:32
we’re always glad you’re here. And did you have your hand up, Bobby? Oh, yeah. So
Unknown Speaker 53:38
I wanted to first of all, Jessica, I love the merge. I liked it a deep dive into it. I my podcast is three years old. I’m almost I’m so excited. I’m almost at 600,000 downloads a week. I know. So it’s like staggering. But I didn’t even like I just woke up like a month ago, I was like I should do merge. So it took me three years to do merge. So you when you’re saying it takes a long it’s not so long. I’d love to talk another time about vendors and I’m doing all drop shipping and I don’t know. But if anyone wants to look at my merge, I would love feedback. It’s at my website Bobby rebel.com. And then you just click on shop or you can go to grownup gear.com because I got like I bought that URL so I Tracy like you I collect tons of URLs I have so many it’s like every iteration of bypasses financial grown up anything with grown up in it like I I have like a major collection. So but now I bought grownup gear, because there was also an Instagram available. So yeah, I would love feedback on it grownup gear.com or just go to my website, which is my name and you’ll find it. So I would love feedback. And also Tracy talking about the interviews. It sounded very unprofessional and I am a while I’m still sort of a journalist, but I worked 20 years in journalism for CNBC, CNN, Reuters and so on. And, you know, I think that there’s a lot of journalists that are very good, but the thing with podcasting is that There are so many amazing, amazing, amazing people that are, you know, as good as any, you know, quote, formal journalist, corporate journalist, whatever you want to call it, but because the barrier to entry is so low, and because some people come in not having any experience not having had mentorship not having groups like this, there are people that just don’t have any sense of what is what is expected on their end, if they’re asking for your time. And so it’s unfortunate that it happened to you, but there’s good and there’s bad about having low barriers to entry. And unfortunately, people even you know, if you have resources, not just money, but connections or, you know, whatever it may be, you may get your podcasts may actually become very prominent, even if you’re not very good at it, both in front of people. And behind the scenes, there’s a lot of very mediocre podcasts that do very well, because they have whatever is lifting them up, whatever it may be, you know, could be the best friend is the head of some, you know, platform, I don’t know, but there’s all kinds of reasons why podcasts grow, like any business. And so somebody could have a big podcast and just be really bad at their job. And I saw that even in broadcasting, there’s TV anchors that, you know, just happened to be married to the head of the network, that kind of stuff. You know, I you know, this, I don’t know that this is like, the point is just because somebody has a big podcast, they can be really unprofessional, untrained and unaware of all that. So I’m sorry, you had that experience. But you know,
Unknown Speaker 56:29
totally not with it. I just think like, uh, you know, I just think it was just it took me by surprise, because someone that seems that much of a stickler on the front end, you would expect a different experience. Like if there had been no prep and just, Hey, come on my podcast. That’s fine.
Unknown Speaker 56:45
the it just, it was not a congruent experience, I think is the best way for me to say it, the experience leading up to it in the actual experience were so far apart that, but when she told me she had done 10 interviews that day, and was saying as an as in like, like, I always had this phrase, I say buisiness is a badge of honor. And that does just because you’re doing 10 interviews, and you’re busy doesn’t mean that what you’re doing is it’s creating a great product. And I think that goes with so many things. And yeah,
Unknown Speaker 57:13
I mean, I I
Unknown Speaker 57:14
would I would just say, you know, I, I had to cut back I had two podcasts, by the way, and I’m not going to get the other one. But I had the one I do now only financial grown up used to be three days a week. And because I’m doing other things like writing my next book and the merge site and all that I just kind of back to once a week. But one thing I always do is I read every author’s book because I’m an author, and I do and I turn off the Netflix like someone was talking about, you got to turn it off. And you’d be surprised if you trust Netflix, you can read a book in like a night or two. If you get surprised. It’s not that hard. If you turn it put down the phone, like we tell our kids.
Unknown Speaker 57:47
Unknown Speaker 57:48
I am shocked at how shocked people are when I say I’ve read your book, and I want to ask you about this that you said in the book. And they’re floored because they’re doing these book tours. And I’m you know, my podcast is okay. But it’s not the first one there. They’ve been on. And they’re doing this book tour and like nobody else has read the book.
Unknown Speaker 58:05
So you know,
Unknown Speaker 58:06
it just is what it is, you know, people prioritize different things. And sometimes people think volume is the best thing. But you know, and they don’t, they don’t prep. But again, low barrier to entry. And you know, they might be very successful to without the prep because people are drawn to their podcast for all kinds of reasons.
Unknown Speaker 58:26
Well, we’re so glad you came back. So as we wrap up, if you have just say you have just successfully achieved 600,000 downloads. Before we wrap up, give us your one tip, if you could give one tip that you would share that you think is attributed to that level of growth for your show.
Unknown Speaker 58:51
Did you hear me?
Unknown Speaker 58:54
Unknown Speaker 58:55
Oh, sorry. I was reading.
I did it. Yeah,
Unknown Speaker 58:58
Unknown Speaker 59:02
My stuff was cute. So I was like, we’ll use a discount code. Sorry about that.
Unknown Speaker 59:05
No business first. No
Unknown Speaker 59:09
I was saying as we wrap up, because we’re at the top of the hour since you have successfully achieved 600,000 downloads, what would be the one tip that you would share that you could attribute to that level of audience grades?
Unknown Speaker 59:22
consistency, even when I cut back I mean, I used to do Monday, Wednesday, Friday, and I did I went down to two and I also always explained why I was always very honest with my audience about what is going on. And also when my partner I put money in money with friends on hold for a year, which we did because we both have booked deals. You know, we did an episode explaining why so I think it’s important to communicate with your audience when there is a change, but I really I will always every there’s always an episode every Tuesday. It’s really important consistency and consistency and branding as well. My brand May I may tweak by logo and stuff but everything is always the same color scheme the same look so that my content, my promotions are instantly recognizable.
Unknown Speaker 1:00:04
So great advice. Okay, everybody, just another wonderful call. I already feel so much better just showing up and being here with you guys today. Thanks for all the great insight and hi Charlotte. I’m not gonna make a share. I’m just saying hi. Okay. Take care. And I’ll see you guys next week with lots of updates from Jessica. She’s not exhausted or hung over or won’t be waiting for those updates. Even again, I
Unknown Speaker 1:00:30
promise about the not being hung over part.
Unknown Speaker 1:00:33
That’s okay. We just
Unknown Speaker 1:00:34
want to know what a success it was. So
Unknown Speaker 1:00:36
everybody, take care and we’ll see you next week.