The Potential of Podcast Advertising Today

Worker Bee Challenge

NEW LAUNCHER

Ask Yourself:

• Do I want to monetize through Advertising and Sponsorship?
• If yes, Does the format of my show lend itself to accommodate it? 

LAUNCHED & ACTIVE

• Make a List of target advertisers for your show. 
• Start with friends and colleagues who might have an interest in benefitting from a marketing presence in your show
• Reach out to 3 people to gauge their interest

ELEVATE YOUR PODCAST

• Do a search for the top advertisers in podcasts. Do any of them align with your show or would be an overall fit? 
• If so, Google and find out who the contact info is at the company and make a spreadsheet.
• Create an outreach plan. Include vendors you work with since they know you!