Lesson 1 of 1
The Potential of Podcast Advertising Today
Worker Bee Challenge
- Do I want to monetize through Advertising and Sponsorship?
- If yes, Does the format of my show lend itself to accommodate it?
LAUNCHED & ACTIVE
- Make a List of target advertisers for your show.
- Start with friends and colleagues who might have an interest in benefitting from a marketing presence in your show
- Reach out to 3 people to gauge their interest
ELEVATE YOUR PODCAST
- Do a search for the top advertisers in podcasts. Do any of them align with your show or would be an overall fit?
- If so, Google and find out who the contact info is at the company and make a spreadsheet.
- Create an outreach plan. Include vendors you work with since they know you!