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The Potential of Podcast Advertising Today

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The Potential of Podcast Advertising Today

Worker Bee Challenge

NEW LAUNCHER

Ask Yourself:

  • Do I want to monetize through Advertising and Sponsorship?
  • If yes, Does the format of my show lend itself to accommodate it? 

LAUNCHED & ACTIVE

  • Make a List of target advertisers for your show. 
  • Start with friends and colleagues who might have an interest in benefitting from a marketing presence in your show
  • Reach out to 3 people to gauge their interest

ELEVATE YOUR PODCAST

  • Do a search for the top advertisers in podcasts. Do any of them align with your show or would be an overall fit? 
  • If so, Google and find out who the contact info is at the company and make a spreadsheet.
  • Create an outreach plan. Include vendors you work with since they know you!

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