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Join Forums Branding Did anyone just go with a basic podcast logo just so you could get started?

  • Did anyone just go with a basic podcast logo just so you could get started?

     Meredith updated 9 months ago 4 Members · 5 Posts
  • Meredith

    Member
    December 11, 2020 at 11:22 am

    The next thing on my to-do list is to come up with a podcast logo, and at this point I don’t know that it makes sense to pay someone to help me…as I am really drawing a blank as to what I would want. I was kind of thinking to do a very basic logo using Canva or Adobe Spark and then revisit it after my first six episode season is over, probably sometime in the 2nd quarter. (My podcast is history/research based so I need at least 3 weeks between podcasts.) Has anyone done this just to get it done and move on to the next thing?

    • This discussion was modified 9 months, 1 week ago by  Meredith.
  • Charlotte

    Member
    December 11, 2020 at 2:21 pm

    I had a Closed FB group help vote on different options for the Logo I made in Canva. Just recently I changed it (still in Canva) to look more cohesive with my brand. I’ve never swiped past a podcast because of it’s art so I’m going with it for now and focussing on the content.

    Does a better logo exist? Sure and it could attract people from the look of it but really I need to focus on attracting people that will be served by the podcast and they won’t be picking based on what the logo looks like.

    Hope that helps!

  • Karen

    Member
    December 14, 2020 at 2:11 pm

    Hi Meredith!

    Since I was a graphic designer, I created my logo but you can get away with just a simple text treatment. It’s really helpful to browse podcasts with similar topics in Apple Podcasts and see how they handle their branding. Whatever you do, keep it simple! It’s easy to get carried away with fonts and color, but remember, it’s gotta be readable at small sizes.

    BTW, I do an art history podcast that also requires a lot of research, so I hear ya on the weeks-long turnaround! What’s your about?

    Karen

  • Elsie

    Administrator
    December 16, 2020 at 7:36 am

    As of now, do what you can. As long as the sizes + dimensions are appropriate, you’ll be fine. Go into Canva and mess around, come up with something relatively descent for your show 😉

    But, don’t stop the process of simmering on what you *would* like, ultimately. Start gathering artwork or styles that call your attention. Note layouts that you really like. Take time to go into Apple Podcasts or Audible or any other podcast app and note artwork that calls your attention. Keep all your examples and ideas in a folder on your computer or even create a private Pinterest board or a Trello/Notion/Evernote folder – that way, when you are ready to move forward and possibly hire someone to help, you have ideas that you can share!

    The link below is a link that has the artwork dimension specs to make sure that you are on point with your graphics. Apple Podcasts has a hard time dealing with anything that is not up to spec. Make sure you notice the less than 512 kb file size! That’s the one that tends to get people!

    https://help.libsynsupport.com/hc/en-us/articles/360040796432-Working-with-Show-Artwork

  • Meredith

    Member
    December 16, 2020 at 11:36 am

    Thank you all so much! It’s reassuring to know I can just make a decision, move on, and come back to it later when I have a better idea of what I want.

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