Do you have your own membership site?
updated 3 days, 9 hours ago
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We’d love to know whether or not you have your OWN membership sites, have you thought about it, and what your pros and cons are. What made you decide to do one? Is it still around? What are your goals for it? Weigh in here!
For us, it was a matter of pivoting from our in person conference to finding a way we could be of service all year long. Our conference will take place in 2021, but this way we can have dedicated virtual support from one another!
I don’t have a membership site but I have toyed with the idea off and on, my biggest pro for starting would be being more engaged with my members and creating something of value for them, and making deeper connections. My biggest con is the investment of time, I am currently a one woman team with my husband helping out with what I need, but I am hesitant to start something if I am not going to be fully committed timewise, I would not want to short change my members.
Great job at thinking this out. It’s is a big investment in time/resources for sure!
Some days I think if I win the lottery then I will have more time to invest in my passion projects, but there are two major flaws to this. I don’t play the lottery and Biggie said “mo money, mo problems”
The seed is there though and I am trusting God for his timing
For our work podcasts, we do have a subscriber program; it gives them access to two exclusive podcasts, and special perks for the public ones (although not ad-free, at least not yet). It was part of a broader monetization strategy for the company, since we’re working to be as independent as possible (which is still pretty minimal) from the ebb and flow of advertising dollars.
For my personal project, which is launching this week (EEP) we’re starting with a very bare-bones Patreon; there’s only one tier right now, a $1 tier, and it’s just to help cover server costs. We’ll see about building it out as we go on, but right now it’s hard to think of what perks we want to/can actually deliver with the amount of time and energy we have!
I am contemplating starting a membership site because I’m finding it very challenging to wedge everything my audience needs into a signature course format. They tend to have ongoing needs, but don’t like committing to a weekly schedule as a group coaching program requires. Having a membership means I can create all kinds of content in various formats and my potential members can go get what they need when they need it, instead of having to sit through stuff that is not of interest or does not apply at that moment. I’ve been coaching 1:1 for years, but got stuck when trying to pivot into creating a course or group coaching program. The more I think about it, the more a membership makes sense. The only fear is that the price point has to be so much lower and may take a long time to build up.
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